How to Build a Meaningful Personal Brand as a Startup Founder
FROM HUFFINGTON POST: For three years, building my own brand was dead-last on the priority list. I promised I’d get around to eventually—but first, I had a product to build, capital to raise, a team to grow, and a community to nurture. And wasn’t all this personal brand stuff just a popularity contest anyway?
Don’t make the same mistake. As startup founders, we need all the help we can get: We’ll need to persuade investors and inspire our team. We’ll need to delight users and move journalists. This is where your personal brand comes in, allowing you to reach like-minded people across the world and bring them together, in one place. Brand building, after all, is just relationship building at scale.
Good news is, you already have everything you need. CONTINUE.....